Advertising poster printing – Warsaw

Poster Advertising

Advertising posters are one of the most popular forms of visual advertising, because they provide quick, effective and relatively cheap access to a wide range of potential customers. Printing posters is not only an opportunity to advertise, but also to sell an offer. In addition, advertising posters often play an informative role – depending on the content they contain, they can provide information about upcoming events (concerts, fairs, etc.), interesting promotions or new products in your company’s offer. If you take care of original graphics and an easy-to-remember, catchy slogan, you can count on arousing the interest of recipients, perpetuating a good brand image in their minds and encouraging them to take advantage of the advertised offer.

Custom poster printing is your opportunity for effective, yet not requiring a large financial outlay, advertising that will attract the attention of a large number of recipients and allow you to gain a large number of buyers for your goods or services. That is why large-format posters are such a popular form of advertising, found practically everywhere today, and that is why our printing house offers large-format poster printing at favorable and very attractive prices.

Effectiveness of advertising posters

Many factors influence the high effectiveness of advertising posters. First of all, it is an advertisement with a mass reach – it can be placed almost anywhere in the public space, thanks to which it will be viewed every day by several, several thousand people, many of whom may be interested in the advertised offer. Choosing the right place is particularly important in this case.

It is best to choose frequently visited locations, such as bus stops or close proximity to shopping centers. A big advantage of such advertising is also its low costs – this allows for printing posters in larger print runs and, consequently, increasing their reach and effectiveness. The effectiveness of advertising posters is also influenced by their form, especially the graphic design. The impact of the image is extremely suggestive and appeals to every recipient, which is why posters are great for advertising various types of products, because they perfectly reflect their visual values.

Application of advertising posters

Advertising posters are currently used mainly in the promotion of cultural events, but they are also often used as a carrier of information about companies and their offers. They are also very practical, they can be used in many ways. A traditional poster successfully functions as a stand-alone advertisement, both outdoor and indoor, and it also works well as part of larger advertising campaigns implemented using banners, stickers and other promotional tools.

High quality printing, appropriate colour saturation, high level of detail etc. are of great importance here, because only a good-looking poster will make a positive impression on the recipient and will allow us to gain their interest. That is why it is worth deciding to print advertising posters in our printing house if you want to have a guarantee of high quality. Our posters were perfect for exhibitions of art works, as well as a form of announcements, information or advertising. A perfect complement to such a poster campaign is the presentation of a product or service on a roll up, which can also be ordered from us.

Industries that use posters

Advertising posters are a versatile tool that can be used in many sectors:

• Retail – seasonal promotions, sales, new store openings.
• Culture and entertainment – concerts, film premieres, theater performances.
• Education – courses, workshops, recruitment to schools and universities.
• Gastronomy – new menus, happy hours, themed events in restaurants.
• Sports and recreation – fitness classes, matches, tournaments.
• Politics and social campaigns – information campaigns, collections, elections.

How to design an effective poster advertising?

A poster must be noticeable and legible from a distance. Here are some practical tips that can help you create a project:

• A distinctive title/slogan – it should be short, catchy and clearly visible.
• Eye-catching graphics – the illustration or photo should correspond to the subject of the advertisement and be suitably saturated in color.
• Minimalistic content – too much text is discouraging; it is better to focus on a few key pieces of information.
• Call to action (CTA) – e.g. “Check now”, “Buy cheaper today”, “Join today”.
• Contact details and logo – must be placed in a visible but not dominant way.

Finishing options and additional services

In our printing house, we also offer a number of additional services that will make your poster even more attractive:

• Lamination (matt or gloss) – increases durability and improves aesthetics.

Posters to order in any size

To meet your needs, we print advertising posters in any size – from standard A4 to large format printing up to 150 cm wide and any length. We are therefore able to fulfill any order involving the printing of advertising posters.

Advertising poster printing technique

We offer solvent printing, digital printing and offset printing:

• Large format posters are printed on 200 g satin chalk – from 1 piece and from A2 size (420x594mm). The Roland FV-640 and Roland ER-642 plotters are used to print large-format posters.
• Digitally printed posters are posters in A4 and A3 formats in print runs of up to 300 pieces, where the price to print runs is in the best proportions. They are printed on 150 g, 200 g, 250 g matte chalk.
• Offset posters are posters in formats from A4 to A1, in any print runs, over 300 pieces. They are printed on matte or glossy chalk in weights from 130 g to 250 g.

Improvements in advertising poster printing

Solvent posters can be protected with a laminate (matte or glossy), additionally enhancing the colors. Advertising posters can also be laminated on both sides to make them more suitable as inserts for outdoor boards.

Please send any requests for printing estimates to: avatar@avatar.pl

Advertising poster designs

The quality of the print depends on the files you send, so it is best to send them according to the specifications:

• PDF format,
• CMYK colors,
• 1:1 scale,
• 200 dpi resolution.

Files up to 30 MB can be sent directly by e-mail.

Most common poster design mistakes – what to avoid

For a poster to fulfill its role, it is worth avoiding several popular mistakes:

• too much information – instead of attracting, it overwhelms;
• poor graphic quality – pixelated photos look unprofessional;
• illegible fonts – especially in large-format printing;
• lack of contrast – important elements get lost in the background;
• failure to take into account safety margins – may lead to unsightly cropping of the design.

Printing posters to order:

If you are interested in advertising in the form of posters and are looking for an interesting offer, it is best to contact us. Our offer of printing advertising posters is addressed not only to residents of Warsaw and the surrounding area. We offer convenient and favorable delivery options to customers from other regions of Poland, so everyone can take advantage of our offer, regardless of their place of residence. We encourage you to place orders via e-mail: avatar@avatar.pl. Please also send any questions or requests for poster printing estimates to this address. We can fulfill orders for you from just one piece. Quantity is not a problem for us.

Poster price list